Why did I kill my best idea ever?

 
 
I killed my best idea - robertawest.com


#bts circa April’17 at the first Study Abroad Workshop in Paris 💕


Why did I kill my best idea ever?


You probably haven’t heard about this one, because this was one idea I put so much into and it simply didn't work out well.


Part of me just wanted to shove the failure deep inside and never look back, but after a few months (it was truly months before I could think of it again) I had to take a closer look and see what went wrong.


Don’t let your big idea fail…here is what I did wrong (so you don’t have to)


It is hard to come up with objective answers here, but the best I can do is to put the 'blame' on my lack of focus. Going even deeper…I was all over the place because I was afraid of committing to one idea at a time.

My attention was split so many different ways, it’s no surprise I couldn't meet my goals for the Study Abroad! I had way too many things on my plate. I launched 3 different projects in the same quarter AND all in the first 3 months of my full-time entrepreneur life. No wonder almost everything failed!

So here’s what I learned from my first big failure:

  1. Things take F-O-R-E-V-E-R to fine tune

I underestimated the amount of time needed to put a workshop together abroad. This was a rookie mistake that I could've easily avoided just by calling someone more experienced to advise me or to join me in the project. Why didn't I think of a partner before? Why didn’t I delegate some of my workload or or postpone other projects so I could focus on one thing at a time? I still DON’T KNOW.


2. Just say ‘NO’

I didn't know it at the time, but I was in the 'YES' phase of my business...taking on a huge range of projects from an online shop to interior decoration gigs. I found it really difficult to turn down exciting new opportunities, and couldn’t prioritize my main projects enough.


3. I chickened out

When things crumbled and I felt exhausted…my answer was to completely quit and it was the worst decision I’ve ever made.

Obviously after some time I found some ‘good things’:

  1. I didn’t give up on launching cool new things…that is actually my signature style…how I ‘roll’

  2. The photos of the project turned out amazing and the photographers I worked with were able to get them published in blogs around the world…so ultimately I delivered the promised results?!

  3. I met insanely talented people and learned so super much about working abroad.

  4. Now that two years have passed, I kind of want to give it another try! So I think I just needed a break. In business this is called to ‘mothball’ a project and it might be just time for me to get back out there.


Study Abroad - Paris

Like I said, it took months before I was able to even think about my failure, so I believe it’s especially important for me to own my mistakes now that enough time has passed for me to reflect. I’m a perfectionist, and obviously, I’d prefer that a failure like this didn’t happen, but it’s so nice to look back and see how far I’ve come since then. I’m ready to learn from this, move on, and give it another shot.


Here’s to personal growth and learning from our mistakes,

Roberta